May 16, 2008
“I’m sorry, I can’t hear you over the sound of how awesome I am.”
“I’m sorry, I can’t hear you over the sound of how awesome I am.”
Intuition is reason in a hurry
Holbrook Jackson
May 15, 2008
If everyone is thinking alike, someone isn’t thinking.
General George S. Patton

The Steps

1. Identify your target audience.
2. Illustrate their pain emotionally.
3. State clearly how you ease their pain.
4. Give your credentials and proof.
5. Explain your uniqueness.
6. Provide details and examples.
7. Tell the customer how to get started
Fascinating presentation about how ants are so organized with so little communication.
Someone may beat me, but he’s going to have to bleed to do it.
Steve Prefontaine
Champions do not become champions when they win the event, but in the hours, weeks, months and years they spend preparing for it.
T. Alan Armstrong